Kiona Vineyards and Winery Sales Manager JJ Williams, April 7th Guest of #socialwine

April 7, 2010
Posted under socialwine
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JJ Williams - Sales ManagerWednesday April 7th at 6pm PT you can follow our tweetchat with 3rd Generation family member and Sales Manager, JJ Williams of Kiona Vineyards and Winery, known on twitter as @kionawine.

Our line of questioning this week will be on the topic of “the process of building a marketing plan around a wine, The discussion will cover how JJ helped Kiona market the Lemberger and ice wines they are famous for! To share your questions for that event early, please contact @craigsutton by direct message or email before the event and include your questions.

Take this opportunity to learn how a largely successful winery makes decisions on labels, demographics and distribution. Looking forward to this!



Be sure to show your customer some respect!

March 25, 2010
Posted under Marketing
Craig Sutton and Rae Weil want you to know that providing a website that lets your customer make decisions quickly, is not only great for sales, but respectful of their time!

Jennifer R. Thomson of Napa’s Thomson Vineyards joins #socialwine March 31st

March 25, 2010
Posted under socialwine
Wednesday March 31st at 6pm PT you can follow our tweetchat with 4th generation Napa grape grower, Jennifer R. Thomson, known on twitter as @ThomsonVnyrds. Our line of questioning this week will be on the topic of “bridging the gap with social media between generations i.e. old world farming new…

Picazo 7Seventeen wine director Trina Cortez, March 24th Guest of #socialwine

March 21, 2010
Posted under socialwine
Wednesday March 24th at 6pm PT you can follow our tweetchat with wine director and Certified Sommelier, Trina Cortez, known on twitter as @picazowinegal. Our line of questioning this week will be on the topic of wine and food pairings, a specialty of hers! Please contact @craigsutton by direct message…

What good are 3,000 followers and no relationship?

March 16, 2010
Posted under Social Media
In my last social media training sessions, I asked people using social media for business if their plunge into Social Media began with signing up for accounts on Twitter or Facebook. Most respond that it was. After all, what better way to start than by gathering up the tools? After signing up for…